Styles change…even those that are timeless. After more than 45 years in business, we have shortened our name from J. Ennis Fabrics to Ennis Fabrics. We have also introduced a fresh new logo and website to reinforce our commitment to customer success.
Our new shorter name maintains our proud tie to the past, celebrating the accomplishments of our founder James Ennis (the “J” behind J. Ennis), while reflecting our bold, forward-looking direction. One thing that will not be changing is our long-established reputation for placing the needs of our customers first.
“We simply felt it was time to revitalize our look. As we went through the process of looking at our brand, we sought to define who we are, and identify what sets us apart,” President Jim Ennis says.
“In speaking to our team members and long-time customers, the one thing that came up time and time again was how everything we do is about making our customers more successful. This is my father’s founding legacy, and a tradition that will continue to guide us forward.”
In the months following the brand launch, we have also been introducing more changes to further contribute to our clients’ success: including more online tools designed to improve the customer experience.
We have reupholstered our website to make it more useful as a business tool to our customers. Our new website features all your account information, an improved inventory search, ease of ordering, larger images, and a user friendly design. Our new website gives you the capabilities to place your orders online, view your previous orders, view your invoices, and shop our entire inventory from the comfort of your computer.
Alongside the launch of our new website, we have also launched our blog. Our blog weaves together insights and observations on fabric trends, tips, issues and opportunities. Check it out for monthly updates across all markets!
We are very excited about all these changes and are looking forward to continuing to provide out customers with unparalleled customer service under our new name and new look.